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FOIL Thoughts Josie West 26/10/2026 FOIL Thoughts Josie West 26/10/2026

Data leaders need to be braver and bolder than before

Most companies are still thinking too small about AI. In this article, Josie West, Chief Innovation Officer at FOIL, explains why data and technology leaders should look beyond productivity tools, what our award-winning work with Welsh Water taught her about context, and why it is time to be bold.

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FOIL Thoughts Josie West 15/10/2026 FOIL Thoughts Josie West 15/10/2026

Keeping hiring human: Reflections with Josie West, Chief Innovation Officer

Josie West, FOIL's Chief Innovation Officer, joined a Frazer Jones panel on keeping hiring human in the age of AI. She reflects on why tool usage is not business value, how AI is creating more noise in hiring, and why leaders must separate personal productivity from organisational change.

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FOIL Thoughts Hannah Spence-Ealham 23/09/2026 FOIL Thoughts Hannah Spence-Ealham 23/09/2026

Traditional data and AI strategy is dead. But what replaces it?

Most AI strategies are technically sound and strategically hollow. They answer what to build, but never ask what the business needs to become. FOIL's Mish Naik argues that the real work sits in three layers most programmes skip entirely: operating model design, workforce transition, and adoption architecture.

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FOIL | The AI & Data Consultancy With An Anti-Consulting Ethos

We equip ambitious UK enterprises with control of their AI and data evolution, building tech and talent that lasts. Enterprise AI implementation, data strategy, and capability building that makes you self-sufficient.